My career started in Cologne, Germany, where I earned my degree in Graphic Design and began working in marketing. Since making Western Kentucky my home, I’ve also gained a deep understanding of our local market, the people in it and what makes doing business here unique.
Over the years, curiosity has taken me far beyond design. I became a Master Photographer, dove deeper into strategy, digital marketing and analytics, and continue to educate myself because I genuinely love learning.
But I also believe education is only part of it.
I trust common sense, intuition and creative thinking. I ask a lot of questions. I’ll challenge the obvious answer. And I’m not afraid to try something unconventional when there’s good reason behind it. I take risks, but I like them calculated.
I don’t believe in cookie-cutter advice when businesses, people and circumstances are anything but identical. I want to understand the whole picture, connect the pieces and build something that feels authentic to the business behind it.
And the people behind it matter to me.
I love nature, long hikes, time with family and friends, and genuine connection. I want to work with people who value that too. People who care about what they’re building and are excited about where it could go.
I genuinely want to see good people and good businesses succeed, whether I get to be part of their journey or not.
